Salsarita’s Rolls out over 40 Locations with WAND Digital Solution

Minneapolis, MN. (October 20, 2013) — Salsarita’s has successfully rolled out 46 stores utilizing a digital menu solution from Minneapolis-based WAND Corporation. WAND, a leading provider of enterprise technology solutions for the QSR and Fast Casual markets, was chosen by Salsarita’s as the exclusive supplier of Digital Menu Boards (DMBs) for their restaurants in May of 2012, citing WAND’s growing reputation as the top innovator in digital solutions as the reason for the decision.

“The full-motion, high-impact content that WAND’s creative team designed grabbed us the moment we saw it, and their continued support and partnership throughout the past two years have helped us test and leverage valuable data regarding customer purchase behavior,” said Phil Friedman, CEO of Salsarita’s Corporate. Salsarita’s operates more than 80 franchised locations in 19 states and has significant growth plans for 2014. All new stores will also be using the WAND Digital solution.

WAND is looking forward to continuing their partnership with Salsarita’s and will be supporting Salsarita’s corporate customers, as well as franchisors and franchisees, as a sponsor for Salsarita’s Heart and Sol Annual Owner’s Conference in Charlotte, NC November 10th, 2013. “WAND considers itself a true partner for Salsarita’s,” said Greg Perrill, Owner and Vice President of Strategic Accounts. “We not only strive to deliver superior customer service, but we also support corporate and franchisees in any way possible.”

WAND’s Digital Menus are managed through WAND Total Restaurant Management (TRM), a web-based, digital management system that allows new content, pricing, and caloric information to be uploaded and deployed instantly by store, market or chain-wide, through a single, cloud-based platform. WAND TRM also features automated advanced day-parting, automated menu scheduling and 100 percent compliance of content across multiple locations.

About Salsarita’s

Founded in 2000 in Charlotte, N.C., Salsarita’s was acquired by franchise industry veteran Phil Friedman in 2011. Salsarita’s operates more than 80 franchised locations in 19 states. Two restaurants are company-owned. Five to ten locations will be added in 2014, with long-range projections calling for about 300 locations nationwide within five to six years. For more information, visit

About WAND Corporation

WAND Corporation is the global technology leader for the restaurant industry partnered with the most well-known and world-class brands in the business. Delivering on our mission to be the greatest restaurant management and technology partner in the world, WAND delivers Digital Menu Board, Point of Sale, Back Office, and Business Intelligence solutions through the next generation cloud-based Total Restaurant Management (TRM) platform. We encourage you to learn more at or by calling us at 1-800-RUN-WAND.

For media inquiries, contact Laura Chaney at (952) 279-2385 , or [email protected]

For product information, call 1-800-RUN-WAND , or [email protected].