Eden Prairie, Minnesota- 2 April, 2009. Wendy’s FourCrown a Minnesota-based Wendy’s franchise of 60 stores, has selected WAND Corporation’s digital high definition universal controller to be installed in five sites currently featuring the WAND Digital™ digital customer engagement solution. This new HD controller standardizes the CPU functionality of a Quick Service Restaurant (QSR) because the same model controller can be used for the kitchen video display systems (KVS), digital menu boards (DMB), Point Of Purchase (POP) boards, and the Manager’s Work Station (MWS) computer. A single, spare unit may also be kept on hand to serve as a back-up device, and can handle any of these tasks. The WAND universal controller will run all these components of the restaurant as well as play complex graphics, fluid video, along with being accessible remotely for content updates. The universal controller also features Intel vPro™ technology, and can recover from “a blue screen of death”, have its bios updated, and systems monitored remotely.
When supported via Virtual Private Network (VPN) the system is secure. Content may be pushed down to either the entire store, or to specific monitors. Programming day-parts and related content will be performed by WAND Corporation, with enterprise level tools in place to allow rapid changes to the content and settings being displayed.
This is part of an evolution towards a convergence of technologies within the QSR space. Simply-stated, digital menu boards are reinforcing the Wendy’s value proposition, while driving customers to purchase higher margin items. A digital menu board combines animation and shows the customer some of the most popular combo options available for their breakfast, lunch, dinner, or snack, including dessert in real-time high definition video.
About Wendy’s FourCrown
A Wendy’s franchise based in Oakdale, Minnesota, FourCrown is composed of approximately 60 store locations and is a long-time partner of WAND Corporation, an early adopter of new QSR technologies, and a long-time community supporter. Wendy’s FourCrown is a strong benefactor for the Dave Thomas Foundation for Adoption having donated over $3.5 million to date. A supporter of local schools through discounted meals and sponsorship activities, Wendy’s FourCrown also provides direct financial donations to many Minnesota communities based on local store earnings.
About WAND Corporation
WAND Corporation is the world leader in POS software for Quick Service Restaurants, and a leading innovator in digital menu boards. Much more than digital signage, digital menu board technology shows the customer what they want, when they want it. Thousands of QSR locations benefit by working with WAND Corporation, including Wendy’s, Kentucky Fried Chicken, Church’s Chicken, and Long John Silver’s. With over 150 employees and more than 20 years of experience in a rapidly changing industry, WAND Corporation is a nimble, thriving QSR innovator, having never lost the spirit that was the inspiration for its birth in 1987.
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